Since the initial days of digital marketing, content has been integral to the process. Therefore, businesses and individual professionals focusing on content and its evolution over the years are natural. One of the best ways to remain informed about the changes is to keep an eye on the present and anticipated market trends. As it […]
As a small business, you will face several disadvantages, especially when it comes to marketing. You won’t have enough resources to employ traditional marketing methods, and the meagre efforts you make won’t be enough to handle the competition in the market. This is why; you need to think out of the box and look for […]
When Google announced that it would be phasing out third-party cookies within its Chrome browser by 2022, the internet advertising industry was sent into a tailspin. The cookies in question are used by ad tech companies to track people across the web and serve targeted ads. Without them, it would be much harder for those […]
Social media is changing, and the use and creation of content on various platforms are changing too. Since the pandemic, people’s views, preferences, and needs have changed considerably. Therefore, the creation of content and its nature have changed as well. In such a situation, keeping up with the trend is necessary for a business and […]
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