Category: SEO

cookie less world will change the web and the impact of Google Analytics 4

How the cookie less world will change the web and what will be the impact of Google Analytics 4?

When Google announced that it would be phasing out third-party cookies within its Chrome browser by 2022, the internet advertising industry was sent into a tailspin. The cookies in question are used by ad tech companies to track people across the web and serve targeted ads. Without them, it would be much harder for those […]